Cosabella has been empowering women to feel confident and comfortable in their own skin since 1983. At the heart of the brand is the founder, Valeria Campello, who believed that lingerie should be more than just functional, it should be beautiful and make women celebrate their individuality, confidence, and femininity.
Email Marketing
At Cosabella, I created weekly emails that featured sales, collection drops, and recurring series. My goal was to keep the content fresh and engaging, ensuring while still following the brand guidelines.
Digital Ads
At Cosabella, I worked on creating a variety of digital ads, including still images, GIFs, and videos.
Social Media Content: Instagram Stories
I created engaging content for Cosabella's Instagram stories, including videos, collages, and interactive elements like polls to encourage audience participation.
Photo Retouching
While working at Cosabella, a significant part of my role involved image retouching and recoloring. I carefully removed any imperfections from the garments to ensure they looked flawless on the online store. Additionally, I recolored pieces to accurately represent the true color or to modify the garment’s color, helping avoid additional photoshoots and saving costs.